We are more accustomed to seeing male actors in their 50s romance women half their age or even younger on screen instead. Men gushing over a Hindi TV show, featuring a woman (Rupali Ganguly) in her 40s as the lead character, is unheard of in the Indian entertainment landscape. Someone who once dismissed his wife for watching “such shows", he says he doesn’t like to be disturbed between 10pm and 10:30pm on weeknights now. “The show has made me see how men, including me, can be too full of themselves, not realizing the role everyone around them plays in their success," says Jain. “We discuss it every evening now," says the businessman. Over the last year, Jain has got 4-5 other men in his social circle hooked to the show. “Soon, I started appreciating how they show a woman fighting social taboos to prosper in life." Jain took a shine to the series after hate-watching it for a couple of days with his wife. ![]() Chaudhary says he now “loves Anupama as much as Stranger Things", the Netflix series popular among zoomers like him.
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